How Does Your Nutraceutical Manufacturer Ensure Product Quality?

If you’re selling nutraceutical products to a wide and general audience, you may want to rethink your marketing plan. Though it may seem counterintuitive, the best-selling nutraceutical products cater to a niche group. This allows nutraceutical companies to really reach out to a target audience through specific packaging and advertising.   Think about it: the nutraceutical products that probably catch your eye at the drug store are meant for your specific demographic. Children might love the...

When it comes to any business, maintaining a sharp image can make or break its success. From big box stores to small businesses, building a brand should be done strategically. Companies that sell nutraceutical products are no different in regard to branding their product.   If you’re new to the nutraceutical game and looking for ways to promote your supplement business and product in the right direction, you’ve come to the right place. Solutions for branding your business include:   Staying...

As the market for health products continues to expand, many companies are scoring big by selling nutraceuticals and herbal supplements online. The internet makes it easy to get these products out to a wide market, but there’s definitely a learning curve to make sure the sales start rolling in. If you’re someone starting a nutraceutical company, read on for tips on how to successfully sell these products online.     Getting Your Business Off the Ground Of course, you’ll first want to be sure...

Most people would consider advertising, social media, and product listings as important marketing tactics, and they’re right. But the visual appeal of your custom packaging, whether displayed online or on a store shelf, is a critical way for people to get a feel for your product. As a bearer of skin care products, sports supplements and creams, nutraceutical products or supplements, your packaging is a critical part of what sells your product.   Whether they know it or not, product packaging...

Thinking about diving into the health and nutrition industry by creating your own supplement? Many companies are finding great success in this realm, and the private label manufacturers at MBi can offer tips on how to launch a company of your own. Read on for more tips for how to get started.   Before You Get Going First, note that there’s more to starting a supplement company than manufacturing a pill and putting it on the market. The most successful companies offer a totally unique product...

MBi Nutraceuticals believes in the entrepreneurial spirit, and we are dedicated to manufacturing high-quality products. To ensure this happens, our experts work hard to troubleshoot and improve existing products, as well as to produce new, custom formulations for skin care products, natural cosmetics, sports creams, and nutraceutical supplements.   Here’s how we do it.   MBi’s Product Development Department Due to our 30 years of experience in nutraceutical manufacturing, we at MBi are...

If you’ve gone through all the hard work and effort of creating your own nutraceutical products, you may have thought the rest of your business decisions would be easy from here on out. However, figuring out the logistics of shipping and fulfillment can be overwhelming to even the savviest entrepreneur. But have no fear! At MBi, we’re experts on the topic and ready to walk you through the process.   Evaluate Your Needs Before you make any fast moves, you’ll want to map out a list of your...

Custom product labeling is not only essential for listing important and required information, but it also serves as a way to promote your private label supplements, tell a story, and share your brand identity. It’s important to label your custom nutraceuticals correctly so people have the information they need to safely purchase and use your product. Whether you’re selling supplements, creams, sports gels, or other white label nutraceuticals, here are the most important things you should...

Have you ever stood in the shampoo aisle, trying to decide if all the marketing jargon the different brands use actually means anything and if there’s really any difference between them? Choosing a private label manufacturer for your nutraceutical or supplement shouldn’t elicit the same kind of blank stares, but for industry outsiders, it can be difficult to know what sets manufacturers apart. That’s where this guide comes in. Your product deserves a nutraceutical manufacturer that can meet...